Investing in Smartphone Damage Protection
A Smartphone is lightweight and portable, making it very prone to accidental drops. Not only do you risk damaging the phone itself, you also risk losing valuable data stored in the device. Many businesses all over the world issue Smartphones to their employees. While they can seem expensive for many small to medium-sized business owners, with the greater amount of work done at a faster pace, Smartphones are an ideal business solution. However, since Smartphones are lightweight and portable they are carried around everywhere, making them very prone to accidental drops. Despite the advances in technology, some Smartphones are more prone to damage than others. Touchscreens are generally more susceptible to damage because they usually don’t have an extra layer of plastic on their screens. And when these devices are damaged, not only do you incur the cost of repair or replacement, you also risk losing valuable data that’s stored in them. So, should you spend more to protect your employees’ Smartphones? Some people think it depends on your industry. According to Tim Doherty, research analyst for small to mid-sized business markets at research firm IDC, most blue-collar employees should be provided with protective cases for their Smartphones since their work environments are more likely to be physical in nature. Equipping these employees with cases like the OtterBox or rugged devices such as those being offered by Motorola is a good move. Meanwhile, according to Doherty, white-collar employees using Smartphones only have “a moderate risk of drop or damage” because they usually put their devices inside their bags or pockets. Still, providing these employees with “a basic rubberized case makes a lot of sense,” adds Doherty. He also adds that providing cases lessens “the company’s liability to replace damaged devices.” Some analysts think, however, that cases citing damaged Smartphones due to accidental drops have been exaggerated. Analyst and Partner Michael Gartenberg of Altimeter Group believes that cases can protect and personalize your Smartphone, but he does not agree that these cases are essential accessories. Gartenberg claims that, “Most phones are rugged enough to handle the usual bumps and abrasions of everyday life and most screens are quite scratch resistant.” He adds that normal maintenance will ensure that most Smartphones work well. In addition, Gartenberg believes that if users are aware that their Smartphones have additional protection, they may tend to be less careful when using their devices. Still, Tim Bajarin, President of Creative Strategies, a firm that provides industry analysis for the technology sector, believes that a Smartphone case “isn’t much of an investment . . . yet it can go a long way.” As Bajarin says, we should treat these cases as insurance. With just a little extra expense, you not only protect a $200 to $300 Smartphone, you may also save your business from a loss of thousands of dollars worth of data stored in a single device.